Leo Burnett Romania founder Stefan Iordache invests in affiliate marketing platform 2parale.ro
The value of the deal was not announced, but Daniel Enache made a “profitable exit”, said Dorin Boerescu.
Stefan Iordache founded the Target Advertising company together with Ioana Iordache in 1994. The collaboration with Leo Burnett started in 1995. Stefan Iordache is also one of the investors in the project orasulm.eu, a mobile platform that offers information about events and places in Bucharest. Iordache invested EUR 200,000 in this project.
Corina Saceanu, corina@romania-insider.com