Romanian online store Elefant.ro raises share capital by EUR 3.3 mln to support growth

Universal Online Promotion, the company that owns online store Elefant.ro, has raised its share capital by some EUR 3.3 million. The funds will support the portal’s planned growth. Elefant.ro registered a turnover of EUR 6.5 million in 2013, up 80% year-on-year. “2013 was a year of changes, a year when Elefant.ro managed to turn […] from the biggest online bookstore into a mall that offers more than 130,000 products for families. 2014 will for sure be a year of growth, especially in the context of diversifying the range of products and the after-sales services,” said Dan Vidrascu, executive manager Elefant.ro, cited by local Mediafax.ro. Elefant.ro currently has an offer of more than 200,000 products and over 2 million montly users. Irina Popescu, irina.popescu@romania-insider.com