French Post’s direct marketing company ups sales by 27% in Romania

Direct marketing company Mediapost Hit Mail posted last year a 27% growth year-on-year in Romania, going from a EUR 8.4 million turnover in 2013 to EUR 10.7 million in 2014, reports Dailybusiness.ro. In Bulgaria, the company’s turnover increased 2.7 times. Mediapost Hit Mail invested last year about EUR 300,000, a third of which it used for a new e-commerce logistics solution called fulfill.ro. The French Post owns a 60% stake in Mediapost Hit Mail, through its specialized relational marketing company Mediapost, also present in Spain, Portugal, UK, Belgium, and Bulgaria. Romanian founder Marian Seitan owns a 40% stake in Mediapost Hit Mail. editor@romania-insider.com