David Nicholl, Schneider Electric: If you want happiness, make a choice about your attitude
David Nicholl started off as a salesman with Schneider Electric' industrial division 13 years ago. Before coming to Romania to head the local subsidiary in 2006, he was already heading the industrial division in UK. With him, it's about…
Corina Chirileasa · Journalist
· Updated · 6 min read
David Nicholl started off as a salesman with Schneider Electric's industrial division in Ireland 13 years ago. Before coming to Romania to head the local subsidiary in 2006, he was already managing the industrial division in UK. With him, it's about setting goals, even smaller ones on the road to achieve a bigger target. And it's also about having the right attitude in life. Romania Insider has talked to David Nicholl about his career, sports and about achieving goals. By Corina Saceanu David Nicholl started out selling industrial automation products and industrial control to people who manufacture machines and to people in industrial companies, he remembers. He went up to manage sales for Northern Ireland and Scotland within Schneider Electric, then looked after half of England. He eventually became the UK commercial manager in charge of the industrial division and then the director of the industrial division. Romania came as a choice for him to gain international experience and go further up in his career. His first reaction when hearing about the country: “My first impression was: “Romania? I think I know where that is”. I had to look it up on the map just be sure where is was,” he says. After a short visit to the country, he decided to move here with his family.
“They organized a driver for me to see around Bucharest. I asked the driver to take me to the places I can live, but to other places as well. <Don't just take me to see only the good areas, I also want to see the bad areas>,” Nicholl said.



