Cinema revenues on the rise in Romania, hit EUR 63 million in 2025

Cinema revenues in Romania reached a record EUR 63 million in 2025, marking a 16% increase compared to the previous year (in US dollar terms), according to a report by Colliers. The growth reflects a broader shift in consumer behavior, with Romanians increasingly prioritizing affordable leisure activities amid economic pressures.

The report showed that spending on entertainment, particularly cinema, has risen even as consumers cut back on goods such as clothing or jewelry. Analysts say this trend is typical during periods of economic uncertainty, when people reduce major expenses but continue to seek accessible forms of leisure.