Survey: Nearly 30% of Romanians plan to shop on international online platforms in 2026

Almost 30% of Romanians plan to shop on international online platforms in 2026, while marketplaces have become the main online shopping channel for most consumers, according to a new survey by courier company Cargus. The study also found growing openness toward artificial intelligence tools that simplify online shopping and delivery experiences.

The survey, conducted on more than 1,000 urban respondents, showed that 61% of consumers now primarily use online marketplaces for purchases, attracted by price comparisons, promotions, and access to a wider range of local and international products.