Regional survey shows Facebook still dominates Romanian digital landscape, TikTok gaining ground
A new study conducted by the National Sample agency (formerly European National Panels), which thoroughly analyzes how people use social media, shows that Facebook remains the most popular social network in Romania, actively used by 75% of…
Radu Dumitrescu · Journalist
· Updated · 2 min read
A new study conducted by the National Sample agency (formerly European National Panels), which thoroughly analyzes how people use social media, shows that Facebook remains the most popular social network in Romania, actively used by 75% of the online population aged 18 to 54.
Romanians between 45 and 54 use Facebook with preference, while younger audiences are increasingly turning to more visual and dynamic platforms. Instagram is the top choice among those under 24, who also report higher usage of Snapchat, Reddit, X (formerly Twitter), and Threads compared to older generations.
