Romania ranked 53rd most influential country in the Global Soft Power Index 2026

Romania has climbed two positions to 53rd in the global rankings, according to the new iteration of the Global Soft Power Index by Brand Finance, after its Soft Power score increased from 39.5 to 40.3 out of 100, driven by substantial improvements across media perceptions, technology credentials, and personal attributes, including generosity and trustworthiness.

Romania surged 26 places for being perceived as generous to 82nd globally, while trustworthiness climbed 21 ranks to 48th. The Media & Communication pillar showed the greatest pillar-level improvement, climbing 17 ranks from 72nd to 55th.