The Romanian wooden bags brand Lemnia will be present at the Pure London trade show organized in the British capital from July 23 to July 25.

Around 700 other fashion brands from around the world have been selected to participate in the international fair, where some of the most important British and international retailers will come to discover brands with development potential. Lemnia will launch its new collection in London.

The Lemnia brand was born from the vision of Romanian architect Razvan Chelu and his father Florin Chelu, who is a master in woodworking.

Similar to the natural materials from which they are created, none of the brand’s statement-bags are identical.

Razvan and Florin Chelu launched Lemnia in 2014.

Irina Marica, irina.marica@romania-insider.com