Goodyear Dunlop Tires Romania and Barami Trading have opened the eighth car service center and store under the Premio brand in Pipera area of Bucharest. The store, which is run under franchise, has required a EUR 200,000 investment.
The investments in the existing Premio chain in Romania and Bulgaria, where the local Goodyear subsidiary operates, have reached EUR 3.5 million. There are ten such Premio franchises in the two countries, out of which seven in Romania. Goodyear develops, manufactures, markets and sells tires.